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Campaign · Pre-Fall 2026

A study in precision.

An American house of considered, technical luxury — designing modern wardrobes for women who value craft over spectacle. Precision, restraint, and quiet confidence, made in New York.

Editorial · Crushed silk & knife pleats
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The Rumpled Gown

A study in the studied-imperfect. Crushed silk, knife pleats, and a hand that refuses to smooth itself out.

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The house, in her words.

Rachel Scott on rejecting perfection for complexity — and why a garment should read like a sentence, not a slogan.

First to the collection, first to the appointment.

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About the House

A quiet standard for modern luxury.

Who we are

Founded in New York, Proenza Schouler is an American house built on a belief that clothing should be intelligent — precise in construction, generous in feeling, and free of unnecessary noise.

What we do

We design ready-to-wear, leather goods, and footwear for a woman who dresses for herself first — collections composed with the discipline of tailoring and the softness of the hand.

Our mission

To make garments that reject perfection for complexity — considered pieces made to be lived in, worn again, and remembered longer than a season.

Why choose us

Every piece is a study — in fabric, in fit, in restraint. Clients return for the craft, the fit, and a service that treats a wardrobe as a long conversation, not a transaction.

Contact Us

Begin a conversation.

For appointments, press, wholesale, or the smallest question about a piece — reach the atelier directly. We reply within one business day.

Atelier
121 Wooster Street
New York, NY 10012

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